Entry requirements

Applicants should have a UK honours degree or an overseas qualification of an equivalent standard in an appropriate discipline. We also welcome applicants with an ordinary degree who can show a period of relevant post-graduation work experience in a managerial role.

International: You will be required to provide evidence of English language competence at no less than IELTS 6.5 with no individual component score less than 6.0.

Months of entry

January, September

Course content

Suited to people from a wide range of backgrounds, this course is designed to give you the skills and confidence to succeed in marketing across different areas and countries. Inspiring you with hands-on experiential learning, including a semester-long internship, we will teach you a broad range of marketing techniques and business skills. This combination of the theoretical and the practical leaves you with the ideal mix of experiences that employers are looking for.

Our course is designed to suit you whether you have a degree in a subject other than marketing or if you have a relevant undergraduate degree/professional experience and are looking to develop your skills and knowledge to give you the professional edge.

The course is delivered full time with start dates in both September and January.

Why QMU?

Engaging hands-on experiential learning, (plus a semester-long internship): as well as benefitting from a semester-long internship allowing you to develop practical, in-industry skills, you will benefit from a range of expert guest lecturers and field trips to organisations across Scotland along with a range of industry networking opportunities.
An accessible route to a new career: This course has been designed in a way that students do not have to have come from a marketing background to apply.
DMI accreditation: The module Digital Communications is accredited by the Digital Marketing Institute (DMI). The DMI accreditation shows employers that your degree and learnt skills/knowledge are up to date with the latest findings in marketing and that you have received a high quality multi-disciplined degree (see 'DMI accreditation' tab for more information). You will have access to Digital Marketing Institute resources as well as the possibility of obtaining accreditation for some additional modules depending on your choices.
Tailor your future: We offer a flexible bespoke degree pathway allowing you to shape your learning to align with your future aspirations.
Student-focused teaching and learning: Offering excellent teaching in smaller classes than at many other universities, the Queen Margaret Business School prides itself on its student-centred, contemporary teaching and assessment practice.
Strong industry and professional links: The Queen Margaret Business School enjoys strong links with professional bodies associated with marketing, including the Marketing Society, who support our Student Marketing Society. We are a member of the Chartered Association of Business Schools (CABS) and a signatory member of The Principles for Responsible Management Education (PRME). Our courses are designed through close collaboration with professional bodies including the Digital Marketing Institute and the Chartered Institute of Management Accountants. This means our qualifications are recognised by these bodies and upon successful completion of our courses, you can fast track your professional qualification should you wish to achieve one.
We will set you up for study success and build your confidence: Your studies with us begin with an introductory module exploring what it is to be a master’s student, designed to place your postgraduate journey within a supportive environment and enable you to make the most of your postgraduate education, whatever your background. As you progress, you’ll complete a range of skills-based assessments allowing you to demonstrate your practical capabilities to potential employers.