Taught course

Digital Marketing Management

Staffordshire University · Justice, Security and Sustainability

Entry requirements

You will usually have achieved a 2:2 in a marketing, digital or business related subject with evidence of successful attainment of marketing modules. Alternatively you may have professional qualifications and/or experience, please enquire.

Months of entry


Course content

Get a grip on the digital marketplace with our Digital Marketing Management MSc. This course will enable you to deal with digital marketing strategies and stay one step ahead in a fast-growing industry.

Climb the career ladder in the field of digital marketing, one of the fastest growing industries of the 21st century. With Staffordshire University, you will deal with modern world issues and the solutions offered up by contemporary digital marketing strategies. Through expert guidance, you will gain both technical and critical evaluation skills, and the ability to apply the most up-to-date digital techniques using new and emerging software.

This postgraduate course will offer you the opportunity to keep up-to-date with the capabilities of modern internet banners, paid ads, SEO techniques and digital analytics, also, you’ll cover the rising importance of social media campaigning within organisations.

Inspired by the thinking of the Institute of Direct and Digital Marketing (IDM) and Charted Institute of Marketing (CIM) we’ve designed a curriculum with a strong professional and practical ethos. Meaning we can focus on your employability and continued professional development.

On successful completion of study, we will issue the following award: MSc Digital Marketing Management

Part-time study

You can study full-time over one year or part-time over three years. During part-time study each semesters teaching will be spread over a 12-month period.

You can find your own relevant placement for the Work Based Project module, but if you need a helping hand we have fantastic connections in the industry, including:

  • Moddershall Oaks Spa
  • Titanic Brewery
  • Lucideon
  • National Health Service (NHS)

Qualification, course duration and attendance options

  • MSc
    part time
    36 months
    • Campus-based learningis available for this qualification
    full time
    13 months
    • Campus-based learningis available for this qualification

Course contact details

Enquiries Team
+44(0)1782 294400