Digital Marketing

Entry requirements

Normally a minimum 2:2 honours degree or equivalent. A wide range of professional qualifications are also accepted either in partial or complete fulfillment of entry requirements. Please visit our website for more information.

Months of entry

January, June, September

Course content

Digital marketing covers lots of different areas, including campaign metrics and research, content marketing, copywriting, database management and analysis, digital analytics and strategy, email and mobile marketing, Pay-Per-Click (PPC), Search and Social Media Marketing (SSMM), Search Engine Optimization (SEO), video production/podcasting, web design and development, blogging, and much more. Crucially, it involves any content in an online environment that is designed to engage a specific audience.

For more information about this programme or Salford Business School, please visit our website.