Taught course

Business Analytics

University of Stirling · Stirling Management School

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Entry requirements

A minimum of a second class Honours degree, or equivalent, in either a Business-related (joint or single honours) or other numerate subject, e.g. physics. Other degrees will also be taken into account, if it can be shown that some quantitative study took place and you have taken and passed advanced mathematics modules in at least some of systems analysis, statistics.

Applicants without these formal qualifications but with significant and appropriate work/life experience are encouraged to apply.

Months of entry


Course content

Business Analytics is critical in preparing organisations to solve 21st-century business challenges using state-of-the-art know-how. We aim to help you become a strategic leader in this exciting and rapidly evolving field.

On the course you will master the analytic tools, models and methods that are available to businesses as they deal with business growth, change and disruption. You'll develop the skills to plan and implement impactful business analytics projects, be in control of business analytic dashboards, and communicate the results of analysis at boardroom level, with confidence.

The course has been designed to provide students with a deep understanding of the industrial and scientific relevance of business analytics and their application in strategic and operational decision-making for organisations across all sectors.

Information for international students

For information on ways that you can meet our English language requirements, including options to waive the requirement, please read our information on English language requirements.

Fees and funding

Please consult our website for up-to-date information on fees and funding.

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Dr Tom Kane