Taught course

Tourism Marketing Management

University of Strathclyde · Department of Human Resource Management

Entry requirements

First or second-class Honours degree, or overseas equivalent.

English language proficiency at IELTS 6.5 minimum.

Months of entry


Course content

The MSc Tourism Marketing Management Programme offers a complete introduction to marketing management within the international tourism industry and prepares you with the knowledge and skills demanded by leading organisations worldwide. It reflects the dynamic and technologically innovative nature of contemporary marketing and you’ll gain insights into the technical and personal skills necessary to pursue a future career in tourism.

Students in this programme come from a variety of academic backgrounds, with first degrees as diverse as physics and philosophy, and they always contribute a spectrum of perspectives, as befits a world leading masters programme. Undergraduate studies in Tourism or Hospitality are not a prerequisite of this programme.

Please see the course page for more details.

Information for international students

English language proficiency at IELTS 6.5 minimum.

Fees and funding

Please see the website and the scholarship search for more information.

Qualification and course duration


full time
12 months


full time
9 months

Course contact details

SBS Postgraduate Admissions
0141 553 6105