Social Media and Digital Communication

Entry requirements

A minimum of a lower second class honours degree (2:2). The Personal Statement must reflect your understanding of the course and how you will contribute to the group. If the Personal Statement is not relevant, applicants will be required to complete a short assignment.If your first language is not English you should have an IELTS 6.5 overall, with at least 5.5 in each element.

Applicants are required to submit one academic reference.

Months of entry

September

Course content

Social media platforms have changed how we understand communication, entertainment, relationships, democracy, news, advertising and creativity. They have captured the attention and imagination of billions of people and enabled them to experience new forms of creativity and community. Social media offers new possibilities for connection, learning and professional careers.

One of the first degree courses in the world to focus on social media, this programme offers you a combination of hands-on creative practice and critical analysis. It welcomes learners with an undergraduate degree in any subject, as well as those without a degree but with relevant professional experience.

You’ll develop industry-facing skills in creating content for digital platforms, while exploring critical concepts for understanding social media, building marketable expertise in communication, research methods and media analysis. You can choose modules that develop your knowledge and understanding of the contemporary social media environment, develop hands-on media skills, or combine both these approaches. Optional modules provide opportunities for in-depth study of topic areas such as podcast production, the social impacts of Artificial Intelligence, creating promotional content, or the study of digital media audiences. To complete this MA, you’ll produce a substantial independent research project on an agreed relevant topic of your own choice: this may be a written dissertation or a professional or creative project, and you’ll be supported every step of the way by an expert individual supervisor.

Information for international students

If your first language is not English you should have an IELTS 6.5 with 5.5 in writing and speaking.

Fees and funding

This course is eligible for an alumni discount. Find out if you are eligible and how to apply by visiting our Alumni discounts page. As well as tuition fee loans, there is a range of funding available to help you fund your studies.