Taught course

Marketing Management

Institution
Bournemouth University · Faculty of Management
Qualifications
MSc

Entry requirements

A Bachelors Honours degree, 2:2 or above or equivalent.

Months of entry

January, September

Course content

In a world where your brand sits among millions and where it seems your consumers would rather talk about you than to you, it is vital that marketing practitioners stay ahead of the game. Marketing is arguably at the centre of all business activity.

Our newly developed framework incorporates specialist units which explore contemporary issues for today’s marketers, and is complemented by broader management units. This will develop your appreciation of the relationship between marketing and the wider sphere of the organisation, and heighten the demand for your insights in the industry. The diverse international culture at the Business School provides a truly global learning experience.

Today’s emphasis on new media marketing means that most marketers are not solely communicating with a local or even national market. Learning in an environment which brings together staff and students from all over the world will give you the edge in the industry to be a future leader in your area of expertise.

Information for international students

If English is not your first language: IELTS (Academic) 6.0 with minimum 5.5 in each component or equivalent.

Fees and funding

UK students
For January 2017 entry: £9,250
International students
For January 2017 entry: £14,000

For fees and funding information, please visit www.bournemouth.ac.uk/pg-funding

Qualification and course duration

MSc

full time
12-16 months

Course contact details

Name
askBU Enquiry Service
Email
prospects@bournemouth.ac.uk
Phone
+44(0)1202 961916