Entry requirements

A Bachelors Honours degree, 2:2 in any subject, or equivalent.

Months of entry

January, September

Course content

This course is delivered by the AACSB-accredited Business School, an accreditation attained by fewer than 5% of business schools worldwide. It recognises our focus on excellence in all areas.

In a world where your brand sits among millions and it seems your consumers would rather talk about you than to you, it is vital that marketing practitioners stay ahead of the game. Marketing is arguably at the centre of all business activity.

This Master’s degree is a conversion course – ideal for graduates who would like to change subjects or career direction.

Incorporating specialist units which explore contemporary issues for today’s marketers, the course is complemented by broader management units to advance your leadership and management skills.

You will develop your appreciation of the relationship between marketing and the wider sphere of the organisation, and heighten the demand for your insights in the industry. The course will cover omnichannel strategy & supply chain management, marketing communications, brand management as well as sustainability and social marketing.

Today’s emphasis on new media marketing means that most marketers are not solely communicating with a local or even national market. Learning in an environment which brings together staff and students from all over the world will give you the edge in the industry to be a future leader in your area of expertise.

You will also have the option to complete a 30-week work placement.

Information for international students

If English is not your first language: IELTS (Academic) 6.0 with minimum 5.5 in each component of writingm speaking, listening and reading, or equivalent.

Fees and funding

UK students
For September 2019 & January 2020 entry: £9,500
International students
For September 2019 & January 2020 entry: £14,750

For fees and funding information, please visit www.bournemouth.ac.uk/pg-funding

Qualification and course duration

MSc

full time
12-24 months

Further details of qualification

September: 1 year full-time. January: 16 months full-time; 2 years with optional 30-week work placement

Course contact details

Name
Future Students Enquiry Team
Email
futurestudents@bournemouth.ac.uk
Phone
+44 (0)1202 961 916