Taught course

Brands, Communication and Culture

Institution
Goldsmiths, University of London · Media and Communications
Qualifications
MA

Entry requirements

You should have an undergraduate degree of at least upper second class standard in a relevant subject.

Promotional Media Pathway

Months of entry

September

Course content

This exciting new degree offers you the opportunity to study one of the major areas in contemporary media and communications branding.

The programme introduces you to the variety of ways in which brands are developed and used, and helps you to understand how the growth of branding in business, but also in politics, government, sport and culture has changed the societies we live in.

What, for example, are the consequences of understanding political parties, artists or sports teams as brands? What happens when the state starts to use branding techniques to communicate with its citizen and how does the rise of digital and social media change the relationship between brands and their publics.

Information for international students

If your first language is not English, you normally need a minimum score of 7.0 in IELTS or equivalent.

Qualification and course duration

MA

part time
24 months
full time
12 months

Course contact details

Name
Course Enquiries
Email
course-info@gold.ac.uk
Phone
+44 (0)20 7078 5300