Strategic Marketing (online, part-time)

Entry requirements

View the Entry Requirements for MSc Strategic Marketing (online, part-time).

Months of entry

September

Course content

An applied online strategic marketing programme to drive rapid career growth

In our fast-paced, data-centric world, possessing specialist digital and strategic marketing skills is more than a trend - it's a necessity across all sectors. Seize the opportunity to elevate your career and stay at the forefront of this rapidly evolving industry with our online, part-time MSc Strategic Marketing programme. Delivered via Canvas, our virtual learning environment, this online programme offers a structured learning journey to guide you through each module alongside your classmates.

Drawing on the collective expertise of our distinguished faculty members, the programme is highly interdisciplinary, combining disciplines such as technology, analytics, and innovation to challenge traditional thinking. You will examine strategic marketing fundamentals, explore a range of topics in advanced strategic marketing and strategy, and understand the critical role of technology as a marketing challenge and opportunity. Through experiential projects, you will have the opportunity to apply your learning within your current organisation or act as a consultant for another business, showcasing your leadership, managerial and strategic marketing skills in a highly applied context.

Fees and funding

Imperial Business School offers significant scholarship funding to the most talented applicants. A range of scholarships are available and all self-funded candidates are automatically considered for all scholarship schemes for which they meet the eligibility criteria and application deadlines. View the full range of scholarships here.