Taught course

Chartered Institute of Marketing (CIM) Diploma in Professional Marketing

Institution
Leeds Beckett University · Faculty of Business and Law
Qualifications
CIM Diploma

Entry requirements

The entry requirements for this course are set by the CIM. For further details, please visit the CIM website. IELTS: 6.5 with no skill below 6.0 (or equivalent).

Months of entry

January, September

Course content

Study a course designed by professionals for professionals and gain the skills that will give you a significant advantage in the highly competitive world of marketing.

You will develop your understanding of three key areas – the strategic role of marketing in driving successful results for an organisation, mastering metrics and strategic digital marketing. Within these key areas, you will learn to evaluate the effectiveness of marketing activity and use your assessment to inform future decision making, plan for competitive advantage and measure and interpret marketing data. You will lso understand how digital measures can be used to achieve business objectives.

You may have already studied the Chartered Institute of Marketing (CIM) Certificate in Professional Marketing and are primed to take up a management role. You might already hold a leadership role in marketing as an account manager, a business development manager or a marketing executive. This course will ensure your expertise remains current.

Fees and funding

For the most up-to-date funding information please visit: courses.leedsbeckett.ac.uk/cim_profdip

Qualification and course duration

CIM Diploma

part time
18 months

Course contact details

Name
Admission Enquiries
Email
admissionsenquiries@leedsbeckett.ac.uk
Phone
+44 (0)113 812 3113