Entry requirements

A 2:2 honours degree, from a UK university, or international equivalent.

Months of entry

September

Course content

Prepare for the future of business with a Master's degree that combines AI expertise and human insight. Learn to apply technology responsibly, enhance decision-making, and design innovative solutions that create real-world impact.

Overview

Get ready to lead in a business world transformed by artificial intelligence.

This MSc gives you the skills and insight to turn AI technologies into opportunities for innovation, strategy and growth.

You’ll learn how to:

apply AI technologies to real business challenges
improve decision-making
design smarter, more efficient business operations
facilitate AI-driven innovation, strategy, and business model transformation
foster responsible and ethical AI leadership by addressing bias, governance and societal implications
drive successful acceptance and adoption of AI in business environments

You’ll work with real organisations, tackling digital transformation through hands-on consultancy and research projects. You’ll also explore the ethical and social impact of AI. You will develop the confidence to make responsible decisions about how it is used in business.

The programme combines practical experience with forward-thinking management skills. You’ll graduate ready to shape strategy, drive innovation and lead change in the AI-powered economy.

Programme structure

The programme is structured around three interconnected pillars:

Semester 1: Foundation of AI in Business

Gain the essential knowledge, skills and competencies needed to thrive in AI-driven business environments.

Semester 2: Contextualisation

Understand the application of AI expertise within the business environment.

Semester 3: Real-World Application

Apply AI-related skills and knowledge within a business context through a research project.

What you'll learn

By the end of the programme, you’ll understand how to manage and apply AI technologies to create real business value.

You’ll gain a strong foundation in AI systems and strategy, and learn how to use them responsibly and ethically.

You'll explore how digital transformation shapes organisations and industries.

You’ll also develop the research, analytical and leadership skills needed to design effective AI solutions and guide innovation in a rapidly evolving business environment.

Information for international students

See Newcastle University's course entry for more information

Fees and funding

See Newcastle University's course entry for more information

Qualification, course duration and attendance options

MSc
full time
12 months
- Campus-based learningis available for this qualification

Course contact details

Name: Dr Davit Marikyan (Degree Programme Director)
Email: nubs.recruitment@ncl.ac.uk

Phone: +44 (0) 191 208 1503

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Artificial Intelligence in Business