Advanced Management (Sport Business and Leadership)

Entry requirements

Students must attain a 2:1 (or overseas equivalent) in an undergraduate degree, and any degree subject will be considered. We would also be willing to consider those with relevant sport specific backgrounds and work experience in the sector, in place of the degree entry requirement.

Months of entry

September

Course content

Our MSc Advanced Management (Sport Business and Leadership) has been designed to meet the growing demand for innovative, responsible leaders in the global sports industry. The pathway offers an interdisciplinary and applied programme of study that integrates advanced management knowledge with sector-specific insight into sport, leadership, entrepreneurship, and organisational performance. The pathway develops the next generation of sport business leaders, capable of navigating complexity, driving innovation, and ensuring sustainable growth in sporting organisations.

Our programme will equip you with a critical understanding of the unique operational, strategic, and ethical challenges facing sport at professional, community, and global levels. Drawing on case studies from elite sport, grassroots organisations, and international federations, you will explore themes such as athlete-to-leader transitions, entrepreneurial innovation, sustainability in sport, and the management of high-performing teams and organisations. Applied learning opportunities ensure that as a graduate of this course you can transfer insights into practice across diverse sport and business contexts.

Our MSc programme is structured into three segments. The first provides foundational MBA modules, fostering cross-disciplinary learning across the MSc Advanced Management portfolio. The second segment focuses on sport-specific modules designed to develop knowledge of sustainable operations, entrepreneurial practice, and high-performing organisations. The final segment centres on the capstone Research in Practice project, embedded throughout the course and aligned with live challenges from industry partners.

This pathway has been designed for part-time delivery, studied over two years. This flexible model supports the learning needs of working professionals and athletes in transition while maintaining a strong focus on applied knowledge.

Why Advanced Management (Sport Business and Leadership) at Swansea?

• You will have access to world-class academics with extensive experience of working in various sectors, providing practical insights.
• Immerse yourself in a management-focused environment, with sector-leading facilities housed in Swansea University’s £22million School of Management.
• Learn how to apply theoretical concepts to address real-world challenges.
• Benefit from innovative teaching that blends theory with practice.
• Build personal skills and knowledge, specific to the sporting sector, through tailored course content.
• Become a leader that can navigate innovation and drive change.
• Prepare yourself for a career in the sporting sector, or a successful professional life ‘off the pitch’.

Your Advanced Management (Sport Business and Leadership) Experience

Our programme begins by looking at vital themes in management, such as navigating innovation and change, and exploring organisational purpose. These modules deliver against learning objectives identified as being highly significant to the future success of the sector and will be adapted with sports-specific content where appropriate.

As the programme progresses, you will study sports-specific modules, engaging with content around leadership and governance, sustainable operations management, as well as entrepreneurial action. These modules will very much bring theory to life through real-world case studies to demonstrate how theory is applied, also providing you with practical professional tools.

Our programme culminates in a research-focused project, concentrated on your individual needs and interests. The content will feature contemporary developments in the management of public and private organisations that encourages you to critically appraise developments using case studies, reflective journals and reports based on experiences in your own professional roles.

Our MSc Advanced Management (Sport Business and Leadership) is supported by unique engagement between the programme team and their connections with the public and private sectors, involving organisations that operate from local to global levels.