Taught course
Social Media Communications and Artificial Intelligence
Entry requirements
The equivalent of a good 2:2 honours degree (i.e. minimum 55% classification grade) and IELTs of 6.5 including 6.5 in writing.
MA Social Media Communications and Artificial Intelligence is a conversion programme; therefore we accept students with undergraduate degrees in humanities, business, education, social science and creative arts. Applicants with degrees in other subjects may be considered. For further questions please contact the Postgraduate Admissions Tutor Dr Gwyneth James.
For country-specific qualifications, please visit our your country page. If you do not have the required level of English for entry, our academic English courses can help you to achieve this level.
Months of entry
September
Course content
The MA Social Media Communications and Artificial Intelligence is designed to help you develop advanced knowledge and a critical, ethical and practical understanding of communication theory, professional practice, and the role of emerging AI-driven technologies across social, cultural, and industry contexts.
During the course, you will apply research-informed approaches to designing, producing, and evaluating AI-mediated social media strategies and creative content. You will also work within ethical and legal frameworks, ensuring that your skills are both academically rigorous and professionally relevant for today’s evolving communications landscape.
On the extended professional practice and advanced research pathway, second year students will take a 30-week work placement supported by the Careers and Placement Team and the Programme Leader. Placements on our existing postgraduate programmes include working as a marketing executive for a virtual reality and immersive company and in a client focused communications role in the events and hospitality sector.
Qualification, course duration and attendance options
- MA
- full time12 months
- Campus-based learningis available for this qualification
Course contact details
- Name
- Ask Herts
- ask@herts.ac.uk