Management (Marketing)

Entry requirements

Please visit www.mbs.unimelb.edu.au for more information.

Months of entry

July, February

Course content

The Master of Management (Marketing) provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management. The course focuses on the means by which organisations attract and retain customers, and covers many aspects of marketing, including marketing strategy, customer behaviour, relationship marketing, branding and international marketing.

Please visit www.mbs.unimelb.edu.au for more information.

Information for international students

Please visit www.mbs.unimelb.edu.au for more information.

Fees and funding

Please visit www.mbs.unimelb.edu.au for more information.

Qualification and course duration

Masters