Taught course

Global Advertising and Branding

Institution
University of Southampton · Winchester School of Art
Qualifications
MA

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Entry requirements

The admissions policy for MA Global Advertising and Branding is based on students having a good honours degree in a relevant subject (2.2 or above) or an equivalent standard in other qualifications approved by the University.

Months of entry

September

Course content

Develop in-depth knowledge of the global advertising and branding industry and find out how to run your own campaigns on this practical, industry-focused master’s degree. Learn from academics who are active in research and have a wealth of experience and connections in the sector. MA Global Advertising and Branding is ideal if you want to oversee the advertising process or brand strategy at a creative agency or client company.

You’ll learn the theory and practice of advertising and brand management, and critically examine the latest industry issues. These includes celebrity endorsement, the use of social media, and the impact of technology. You'll develop essential practical skills, including how to make a pitch, identify a target audience, build a strategy and evaluate a campaign.

Information for international students

International and EU students applying for this programme are required to have a minimum IELTS score of Band 2C, 6.5 overall with a minimum of 6.0 in all components prior to starting the programme.

Fees and funding

UK students
£9,250
International students
£18,812

A variety of scholarships, grants and bursaries may be available to help you fund your master’s study, both from the University and from other organisations. Please check the website for more information.

Qualification, course duration and attendance options

  • MA
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Postgraduate Admissions Enquiries
Email
PGapply.FH@soton.ac.uk
Phone
+44 (0)23 8059 4393