Marketing and Strategy

Entry requirements

For entry requirements for this course, please visit: https://www.cardiff.ac.uk/study/postgraduate/research/programmes/area/marketing-and-strategy

Months of entry

October

Course content

Join a world-leading, research intensive business and management school with a proven track record of excellence.

We are proud of our close links with many regional, national and international organisations. We offer a full range of expertise, but the following areas are of particular strength:

• International marketing
• Strategic marketing
• Consumer behaviour analysis (marketing)
• Services marketing
• Strategic management systems.

Further areas of expertise include:

• Branding
• Consumer behaviour
• Business to Business
• Relationship marketing
• Creativity and product innovation management
• Entrepreneurship
• Digital media marketing
• Ethics, corporate social responsibility and sustainability
• International and cross-cultural marketing
• Marketing communications
• Retailing and service marketing.

Information for international students

With over 8,500 international students from more than 130 countries, you will be joining a diverse and inspiring academic community.

For further information about our English language requirements, please visit https://www.cardiff.ac.uk/study/international/english-language-requirements

Fees and funding

For information about fees and funding, please visit: https://www.cardiff.ac.uk/study/postgraduate/research/programmes/area/marketing-and-strategy