A minimum of a lower second class honours degree (2:2) or equivalent overseas qualification.
Months of entry
Our Digital Marketing MSc programme will provide you with a comprehensive understanding of digital marketing and allow you to develop your skills to address associated challenges in the most effective way. Our programme will provide you with employment skills essential to online marketing, such as market research, communications, customer insight generation and managing marketing campaigns.
You will utilise digital marketing techniques to analyse and evaluate problems and respond to challenges faced by marketers in real world scenarios, whilst building your knowledge and expertise in digital technologies. The programme covers various elements of marketing practice to help you create successful marketing strategies and has a thorough foundation in principles of marketing and strategic marketing management.
You will also gain an overarching view of the context in which today’s consumers, businesses and societies operate, including the technological and social challenges faced by the marketing profession.
The Institute for Digital Technologies
offers teaching from pioneering researchers and creative innovators, to expose students to the latest theories and developments from across the discipline. Our programmes are shaped by the principles and discoveries of our current research, and students are encouraged to participate in development projects and industry-focused work experience opportunities where possible.
Information for international students
All applicants for admission to Loughborough University must have a qualification in English Language before they can be admitted to any course or programme, whether their first language is English or not. Further information is available on the Loughborough University website.
English language requirements
- IELTS 6.5 overall, with a minimum of 6.0 in each subtest (Reading, Listening, Writing and Speaking) or equivalent.