Entry requirements

A minimum of a lower second class honours degree (2:2) or equivalent overseas qualification.

Months of entry


Course content

Our Digital Marketing MSc will enable you to gain a comprehensive understanding of digital marketing and strategic marketing management, as well as the associated challenges that face most marketers across a range of industries.

Our programme will provide you with employment skills essential to the digital marketing industry, covering topics that include market research, communications, customer insight generation and managing marketing campaigns.

You will utilise digital marketing techniques to analyse and evaluate problems and respond to challenges faced by marketers in real world scenarios, whilst building your knowledge and expertise in digital technologies. The programme covers various elements of marketing practice to help you create successful marketing strategies and has a thorough foundation in the principles of marketing and strategic marketing management.

Information for international students

All applicants for admission to Loughborough University must have a qualification in English Language before they can be admitted to any course or programme, whether their first language is English or not. Further information is available on the Loughborough University website.

English language requirements

  • IELTS 6.5 overall, with a minimum of 6.0 in each subtest (Reading, Listening, Writing and Speaking) or equivalent.

Fees and funding

UK students

Please visit our website for further information on fees and finance.

Qualification and course duration


part time
48 months
full time
12 months

Course contact details

+44 (0)20 3818 0777