Taught course

MSc Management with Digital Marketing

University of Hertfordshire · Hertfordshire Business School

Entry requirements

The normal entry requirements for the programme are a good first degree i.e. 2:1 or 2:2 in any discipline. However, recognising that people often need a second chance, we also accept students with a borderline 3rd/2.2. We also accept a degree equivalent professional qualification or appropriate work experience combined with a relevant qualification.

All students from non-majority English speaking countries require proof of English language proficiency. The following qualifications and grades will be considered:

  • GCSE English language grade A-C
  • IELTS 6.0 (with no less than 5.5 in any band)

Other English language tests are accepted.

Months of entry

January, September

Course content

The MSc Management is designed to provide you with a multidisciplinary approach to management. Upon graduation, you’ll be equipped with the personal and professional skills needed to be competent and successful managers in modern businesses.

You’ll develop a strong foundation of understanding of the role of management and its implementation across different industries. From developing an understanding of the role of management in the wider international economy, to the responsibilities of management to society, sustainability, and the planet, you’ll explore management from a range of perspectives.

With ever-changing developments in social media and technology, companies are shifting from traditional print-based marketing to more dynamic and multi-faceted targeted digital marketing practices. The course will prepare you for management within this exciting, new arena and study the future of digitalised business environments. From exploring the use of data mining and artificial intelligence in business operations, you’ll be able to bring innovation and value to any future employers.

So, whether you’re a graduate looking for a broad management qualification, or a professional who is looking to progress into management through a formal qualification, the MSc Management will provide you with an exciting learning journey.

Information for international students

Applications open to EU and International students. Apply through our international/EU application portal

Fees and funding

UK students
£13545 for the 2024/2025 academic year
International students
£16450 for the 2024/2025 academic year

If you’re studying a postgraduate degree e.g. a MSc, MA or LLM you may be eligible for a postgraduate master’s loan up to £12,167.

Those studying pre-registration postgraduate healthcare courses and PGCE or unsalaried schools direct can apply for the undergraduate funding package. Graduate-entry medical students can also get support from Student Finance England for fees charged over £3,465.

Postgraduate loans are paid directly to the student, so you decide how to spend the money, whether that be to pay for some or all your tuition or to go towards living costs.

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Dr Mary Simpson