Marketing

Entry requirements

2:1 (or international equivalent) in any discipline, excluding degrees with a substantial amount of marketing.

Months of entry

September

Course content

This course will develop your understanding of key areas in consumer behaviour and consumption, marketing management, strategy, analytics and critical marketing.

You will be able to tailor your studies by choosing from a wide array of marketing modules and will undertake a dedicated module in research methods for marketing.

This course is accredited by the Chartered Institute of Marketing (CIM), which is the leading professional body for marketers worldwide. We offer students the opportunity to complete the CIM Diploma in Professional Marketing alongside their MSc studies at no extra cost. This means that you will graduate with two internationally recognised professional qualifications.

Our teaching is practically focused and grounded in the latest ideas and principles in marketing practice. We work with prominent organisations and industry to ensure that teaching remains relevant to employers.

After graduating, you can choose to continue your studies with the CIM and, with appropriate employment experience in a marketing-related role, gain full member status and become a Chartered Marketer.

Qualification and course duration

MSc