Taught course


University of St Andrews · School of Management

Entry requirements

A first degree in Business or a related subject area at UK 2.1 level or above. Some candidates are admitted based on their first degree in any subject at second class upper division or above, combined with relevant work experience.

Months of entry


Course content

Marketing has become one of the most popular fields of postgraduate study in recent years. The world of business is central to our society. Managing the interface between business and consumers is critical to commercial success. This programme will help you to develop an integrated and critically aware understanding of marketing and organisations and equip you to meet the strategic challenges of the global market place.

A thorough understanding of all business practices is essential for anyone in corporate life, however narrow their specialisation. The marketing philosophy and its strategic applications which you learn with us are informed by a broad sweep of management principles and practices.

This programme has been approved and accredited by The Chartered Institute of Marketing to provide entry onto The CIM's Chartered Postgraduate Diploma in Marketing.

Information for international students

IELTS 7 (or equivalent) is the required entry qualification. Lower level IELTS scores may be eligible for entry through pre-sessional English language courses. http://www.st-andrews.ac.uk/elt/entry/

Fees and funding

UK students
International students


Qualification and course duration


full time
12 months


AssessmentWhat kind of work will I be doing? (proportionally)
Written/ formal examinations20
Written coursework / continuous assessment50
Dissertation30 (15000 words)

Course contact details

Postgraduate Secretary
+44 (0)1334 462200