Taught course

International Marketing

Institution
University of Sussex · University of Sussex Business School
Qualifications
MSc

Entry requirements

A lower second-class (2.2) undergraduate honours degree or above from any UK university or international equivalent.

Students with relevant professional experience will also be considered for entry to this course.

Months of entry

January, March, May, July, September, October

Course content

Taught 100% online and accredited by the Chartered Institute of Marketing, this flexible course offers a heavyweight International Marketing Masters for students looking to get ahead in the global marketing sector.

Designed to meet the challenges faced by modern marketers, our International Marketing Masters will give you the practical skills and specialist knowledge required in today’s global business world.

The course provides a strong foundation in theory with modules focused on market research, data analysis and consumer behavior. You’ll explore both traditional and digital marketing methods and how the barriers between the two have become significantly blurred. You’ll gain the skills and confidence to develop marketing strategies and deliver campaigns with impact for a range of sectors and products.

During the final two modules you’ll undertake a specialist consultancy project directly related to your workplace or organisation of your choice.

This is a part-time course, the minimum period of study is between 2 years, and 2 years and 2 months – dependent on when you join. You can pause your study by stepping on and off as your professional or personal commitments require, provided you complete within the maximum study period of 4 years.

Qualification, course duration and attendance options

  • MSc
    part time
    24 months
    • Online learningis available for this qualification
    flexible
    48 months
    • Online learningis available for this qualification

Course contact details

Name
Course enquiries
Email
study@sussex.ac.uk
Phone
+44 (0) 1273 019311