Taught course

Marketing

Institution
University of Bath · School of Management
Qualifications
MSc

Entry requirements

You should have at least a 2:1 in a subject with significant business/management content. This should include marketing.

Months of entry

October

Course content

Deepen your understanding of core marketing theory. You’ll develop a desirable set of skills valued by the marketing industry.

You’ll get a good balance between learning the latest marketing theory and practice applying it. Our course spans the three core elements of modern marketing:

  • marketing to consumers
  • marketing to businesses and organisations
  • marketing and society

We have close links with a range of organisations. This means we get input into our course from industry leaders. You’ll learn business skills that are important to the right employers.

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Course Enquiries
Email
msc-mn@bath.ac.uk
Phone
+44 (0) 1225 383 757