Entry requirements

Please refer to the general entry requirements for UK students and international students.

Months of entry

September

Course content

The MSc Digital Business is designed for graduates and professionals seeking to develop knowledge and leadership capability in the digital economy. The programme explores how digital technologies are reshaping business strategy, operations, marketing, and organisational performance.

Students develop an understanding of how organisations create value through digital innovation, data, and technology-enabled business models. The course brings together areas including leadership, logistics, supply chain management, marketing, artificial intelligence, and innovation to provide both strategic and operational insight into contemporary digital business practice.

The programme examines how organisations use data, lead digital transformation, and respond to evolving technological and market challenges. Students engage with real and simulated business challenges, developing analytical, strategic, and problem-solving skills through applied business-focused learning.