Taught course

International Fashion Marketing

Institution
Manchester Metropolitan University · Department of Textiles and Fashion
Qualifications
MSc

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Entry requirements

A minimum of 2:2 Honours degree is required. Equivalent EU/international qualifications are also accepted.

Overseas applicants will require IELTS with an overall score of 6.5 with no less than 5.5 in any category, or an equivalent accepted English qualification.

Months of entry

September

Course content

The fashion industry is constantly evolving and now more than ever is undergoing extreme transformative change. A new generation of consumers are rallying against the fast-fashion ethos and are instead favouring a more cyclical approach to consumption and production. Cultural shifts are also affecting the industry, with brands having to re-evaluate their cultural purpose, identity and the way in which they communicate to the consumer to ensure greater transparency and authenticity.

This programme is aimed at students who want to gain experience of both the strategic and creative aspects of fashion marketing. Whilst studying on MSc International Fashion Marketing, students will produce innovative marketing campaigns for fashion brands through a variety of different communications media, while supporting their strategic and creative process with fundamental theoretical knowledge. They will also learn how to adapt and thrive in an ever-changing global market and forge a successful career in the creative and cultural industries.

With a strong emphasis on employability and social responsibility, this course will equip its students with a mastery of the key skills required to help evolve the fashion system to become more ethically conscious, socially progressive and environmentally sustainable.

Information for international students

For more information to support your studies in the UK, including course details, how to apply, and living in the UK visit our website.

Fees and funding

  • For further information please see our website
  • Full scholarships covering fees and living allowances may be available for applicants from India. See British Council website for details and deadlines.

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Course Enquiries Team
Email
courses@mmu.ac.uk
Phone
+44 (0)161 247 6969