Taught course

Marketing in the Creative Industries

Institution
Queen Mary, University of London · Business Management
Qualifications
MSc

Entry requirements

Degree requirements

A 2:1 or above at undergraduate level in any subject.

Find out more about how to apply for our postgraduate taught courses.

Months of entry

September

Course content

MSc Marketing in the Creative Industries is designed to provide conceptual, methodological and strategic application of marketing theory in the creative industries. The programme focusses on fine and visual arts, theatre, dance, music, fashion, film, design, gaming and more. The programme is grounded in interdisciplinary modes of critical enquiry, emergent and experimental organisational media practice. Students will develop insight into practical marketing and audience development for the arts and cultural sectors. The MSc is open to graduates of all disciplinary backgrounds.

  • Develop insight into practical marketing and audience development for the arts and cultural sectors
  • Explore the opportunities and challenges of marketing in the creative industries.

Fees and funding

There are a number of ways you can fund your postgraduate degree.

Our Advice and Counselling service offers specialist support on financial issues, which you can access as soon as you apply for a place at Queen Mary. Before you apply, you can access our funding guides and advice on managing your money:

Qualification, course duration and attendance options

  • MSc
    full time
    12 months
    • Campus-based learningis available for this qualification

Course contact details

Name
Business and Management School
Email
pgtadmissions@qmul.ac.uk