Marketing Analytics

Entry requirements

A UK bachelor's degree with upper second-class honours or higher (or equivalent overseas qualification approved by the University) in a subject with some element of quantitative or analytical study such as marketing, analytics, economics, engineering, social science, statistics, operations research, management science, information systems, pure science, computer science or similar.

Applicants with relevant work experience are encouraged to apply.

Months of entry

September

Course content

• You'll be taught by world-leading experts in digital marketing and data analytics.

• You'll learn about new and relevant topics that only a small number of UK analytics degrees offer, like text mining and social media data analysis.

• You'll be able to learn R and SAS software - valuable for a career in analytics. You could even become a certified SAS Base Programmer upon graduating.

Information for international students

IELTS language requirements: 6.5 overall, with minimum 6.5 in reading and writing and 6.0 in listening and speaking. For information on other accepted English language tests, please see the website.

Fees and funding

A variety of scholarships, grants and bursaries may be available to help you fund your master’s study, both from the University and from other organisations. Please check the website for more information.